Customer Experience


The Student Experience Imperative

In 2012, the rise in student tuition fees to £9,000 turned the UK Higher Education market on its head. Disregarding the political debate around the increase, the impact is clear: university students are now discerning customers. In the era of...

Male coworkers discussing photos

Customer Experience – What We’re Hearing

Last year, I spent time reflecting on the state of Customer Experience (CX) after attending multiple CX conferences and events in rapid succession. At the time, many clients were asking: “How do I learn more about my customers’ needs and...


Top Tips from an NRF Newcomer

This year I had the opportunity to attend the National Retail Federation’s Big Show, the industry’s flagship event, for the very first time. Imagine 35,000 people wandering in a maze of rooms with 300+ speakers, 500+ vendor booths, and a robust...